About Us

Destination Niagara USA is the official Destination Marketing Organization (DMO) for Niagara County, including the iconic Niagara Falls.

At Destination Niagara USA, we have the incredibly fun job of inspiring leisure and business travelers to explore not only the iconic waterfalls but everything else that we have to offer across our expansive and diverse destination.

We are a private non-profit with a mission to expand the economic prosperity of the Niagara Falls USA communities by generating individual and group visitation.

The Role of a Destination Marketing Organization (DMO)

The impact of Destination Niagara USA extends far beyond inspiring visitation to the Falls and the surrounding communities. Tourism creates a significant economic impact in Niagara County, allowing our region to further evolve into a place that people not only want to visit, but live, work and invest.

Destinations International Community Vitality Wheel

2025 Destination Niagara USA – Board Of Directors

Name	Business	Category	Position
Barbara Hughes	Webster's Bistro & Bar	General Business	Director
Andrea Klyczek	Niagara County IDA & Niagara County Center for Economic Development	General Business	Director
Lucy Muto	M&T Bank	General Business	Director
Michael Schweitzer	Bella Rose Winery	General Business	Director
Muhammad Shoaib	A&W, Moe's Southwest Grill, Crumbl, & Papa John's	General Business	Director
Heidi Urban	Platter's Chocolate Factory	General Business	Director
David Carroll	Merani Hotel Group	Hospitality & Tourism	Director
Donald Foste	Delaware North	Hospitality & Tourism	Director
Daniel Hamister	Hamister Group, LLC	Hospitality & Tourism	Director
Marlena Mazzei	Moonlite Motel	Hospitality & Tourism	Director
Nirel Patel	Rupal Hospitality	Hospitality & Tourism	Director
Daniel Tighe	American Niagara Hospitality	Hospitality & Tourism	Director
Vicki Smith	City of Lockport Rep.	Investor Appt.	Director
Mayor Robert Restaino	City of Niagara Falls	Investor Appt.	Director
Richard Updegrove	Niagara County Legislature Rep.	Investor Appt.	Director
Angela Berti	New York State Parks	Ex-Officio/Non-Voting	Ex-Officio
Josh Blumberg	SUNY Niagara/Niagara Falls Culinary Institute	Ex-Officio/Non-Voting	Ex-Officio
Bridget Niland	Niagara University	Ex-Officio/Non-Voting	Ex-Officio
John Percy	Destination Niagara USA	Ex-Officio/Non-Voting	Ex-Officio
Anthony Vilardo	USA Niagara Development	Ex-Officio/Non-Voting	Ex-Officio

DMAP Accredited Logo | Destination Niagara USA has been awarded the Destination Marketing Accreditation Program (DMAP) seal, illustrating a destination marketing organization's (DMO) commitment to industry excellence and to raising the performance and accountability of DMO's around the world.