Destination Niagara USA Hosts Outdoor Media Event

Niagara Falls, NY — Destination Niagara USA will host 14 members of the media from around the United States that will converge on the Niagara Region from Sunday, May 4, through Saturday 10, 2025. The visit will include representatives from Bassmaster Magazine, In-Fishermen, Outdoor Life, Wired2Fish, On The Water and several other media outlets. The participants will experience the world-class fishing opportunities the Niagara region offers in an effort to produce future content for their respective publications.

The media event has taken place in Lewiston for the past 20 years and is made possible through partnerships with several outdoor industry manufacturers, including Flambeau, Garmin, St. Croix, Moss Oak, Power Pole, Seaguar, Z-man, Spro, RLVNT Sunglasses, and Rapid Fishing Solutions.

“Media visits help spread the word about the angling opportunities available in Niagara County to a national audience,” says Frank Campbell, Director of Outdoor Promotions for Destination Niagara USA. Similar outreach efforts in 2024 resulted in 145 outdoor media hits for Niagara Falls USA, totaling 13,563,552 impressions.

Destination Niagara USA works to ensure Niagara County is a preferred international destination for group and leisure travel. It supports its mission to expand the economic prosperity of Niagara County by generating individual and group visitation. For more information, visit NiagaraFallsUSA.com.